Beauty Industry

Rare Beauty to Host Pop-Up Event with Sephora UK

Dreamland events will take place in London and feature the new Soft Pinch Matte Bouncy Blush.

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By: Rachel Klemovitch

Assistant Editor

Beauty Packaging’s previous Beauty Company of the Year, Rare Beauty by Selena Gomez, is hosting a pop-up event in London with Sephora.

The Rare Beauty x Sephora Dreamland events promote the new Soft Pinch Matte Bouncy Blush.

According to the brand, the Soft Pinch Matte Bouncy Blush comes in seven shades and is a buildable putty that blends like a cream but blurs like a powder.

The shades available, include Hope, a nude mauve; Happy, a cool pink; Worth, a rose hue; Grateful, a soft red; Alive, bright coral orange; and Thriving, a bright raspberry.

From April 4 to 5, visitors to Sephora’s Carnaby St, London, store can get shade matched and receive exclusive gifts.

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 Photo: Rare Beauty/ Instagram

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